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The fans are the story. —
Show up where culture is actually happening.
Adolescence and early adulthood are formative years for identity, taste and brand loyalty. LOCALS helps brands build meaningful early relationships with 16–25-year-olds through targeted regional activations, fan-led street teams and real-world cultural experiences.
Our carefully selected marketing representatives are real fans. They understand the communities they work within and help brands participate naturally rather than arriving as outsiders.
Meet the LOCALS 🙌
A FEW OF The faces on the ground
Real fans, real cities. Our reps live in the culture they represent — from gig queues and campus societies to club nights and fan markets.
Anna
Aisha
Chloe
Rebecca
Natalie
Are you SOMEONE who lives in culture?
If you are 16–25, know your city's gigs, clubs, campuses and fandoms, and want paid experience in real marketing campaigns — apply to become a FANDUM. LOCAL.
🎤 Events · 📸 Content · 🎟️ Street teams · 💬 Insight
Email your application to hireme@fandum.co.uk
Built locally. Connected nationally.
01
🎯
Select the audience and regions
Define who you want to reach and where the strongest opportunities exist.
02
🤝
Build the local team
Match the campaign with representatives who understand the relevant fandoms and communities.
03
✨
Activate in culture
Deliver targeted events, street activity, fan interaction and content capture.
04
📊
Report and refine
Share live insight, content and recommendations through a tailored LOCALS report.
